4 MIN TO READ Customer communication is key to growing just about any business. After all, a well-informed customer who fully understands your product, or the services you’ll provide, is much likelier to be happy with the outcome. Happy customers might even tell their friends, helping to generate that all important brand awareness for your business. As a business that relies heavily of word-of-mouth and referrals, auto body…
4 MIN TO READ We are excited to announce the addition of five new marketing integrations! SproutVideo now integrates with a total of ten different marketing platforms. Keep reading to learn about the new marketing integrations we’ve added, and how you can leverage them for your business.
4 MIN TO READ Even seasoned video marketers wonder from time to time whether they’re creating the right videos to push viewers along the various stages of the sales funnel. Are your marketing videos moving viewers from the awareness phase through to the purchase phase? Are there any gaps in your video marketing strategy? In this blog, we look at the different stages of the sales…
4 MIN TO READ If your brand needs to connect with a new audience – or even reconnect with an old one – there’s no better way than video. Whether you recently changed your core message, introduced an exciting new product range, or want to engage with an entirely new target market, video will enable you to stay relevant. Even better, your audience can enjoy, take…
4 MIN TO READ Fact: your customers are more persuasive than you. When it comes to telling others how great your organization is, a testimonial from a customer is hugely compelling. A video testimonial featuring happy customers is something that every business should produce. But, not all video testimonials are created equal. With this guide, you can make your video stand out from the…
5 MIN TO READ Image Credit: katemangostar (Freepik) Video marketing is often touted as on the most highly effective ways for B2B companies to reach new potential customers, capture leads, and grow their business. But, how do you really know if you are getting your money’s worth? In this article, we walk you through how to track, calculate, and improve B2B video marketing return…
3 MIN TO READ Marketing automation tools are a business owner’s dream come true. Want to reach out to every new subscriber in a contextual manner? Nurture leads? Send a special offer after someone watches a product video? Marketing automation platforms can help you do all of that, and more. It used to take a big team to handle all of those campaigns, but…
6 MIN TO READ Inbound marketing is the art and science of attracting people to your website. The goal is to convert them to leads, customers, and eventually, promoters or brand ambassadors. Video can be one of the most powerful tools in your arsenal for inbound marketing. Here’s our guide to leveraging video for magnetic inbound marketing.
